New Zealand:  a day to bike to work

New Zealand: $10 a day to bike to work


by Capucine Tissot

08 March 2018


In New Zealand, a company encourages its employees to give up the car in exchange for a financial reward.

Getting paid to come to the office by bike? This is the idea dreamed up by advertising agency Make Collective, based in Christchurch, New Zealand. To encourage its employees to give up the car, the company offered to pay them a small additional salary, on the condition that they come to the office by bike.

Initially, those who travel by bike receive $5 (about 3 euros) per day. The more time passes, the more the amount increases. The company promised that once the six-month mark passes, the bonus will increase by an additional $5.

This method makes the city cleaner and gives employees the energy they need to start their day well. I love cycling, and I realize that by doing it first thing in the morning, I am more efficient at work. I'm sure the result will be the same for other employees “, Tim Chesney of Make Collective agency pointed out to Stuff.

When I get to the office, I'm a little tired, but it's worth it, Elliot Gilmour, one of the agency's employees, tells Stuff. It's more fun than in the car because in the morning, I get to connect with nature. I walk in parks and watch people start their day…and it puts me in a good mood “.

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According to the city council, Christchurch has more cyclists than any other New Zealand city, with 13 major cycle routes running through the city.

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