America’s Cup, Bartarelli: “Alinghi will focus on innovation” – Sports
Ernesto Bertarelli’s new challenge in the America’s Cup sailing is called Alinghi Red Bull Racing and represents the Société Nautique de Genève who won the Cup in 2003 in Auckland (New Zealand) and in 2007 in Valencia (Spain). The new Rossocrocia competition will come true in 2024. “Retaining the winning spirit that has always motivated Alinghi, for this challenge we want to do something completely different, new and innovative – explains the team owner, Italian-Swiss Bertarelli -. When he is with me, Dietrich Mateschitz told me: We envisioned Red Bull’s participation in the America’s Cup: “Our philosophy is not to enter the sport as a sponsor, but to integrate into the team, create a true partnership, and make young people grow. Athletes and turn them “to the best in their field”.
Dietrich also suggested helping give a new dimension to the America’s Cup itself, with Red Bull being equal partners in this challenge. They will bring experience, energy and strength to create performance teams, along with marketing strength; We will contribute our expertise to professional sailing, starting with the trophy victory. Alinghi Red Bull Racing will shed new light on the event.”
Alinghi Red Bull Racing will be headquartered near Lausanne, specifically in Écublens, Switzerland, where the AC75 chassis will be built in accordance with the requirements of the Gift Deed, the official rules of the America’s Cup. The crew, commanded by Arnaud Psarofaghis, co-captain of GC32 at Alinghi, and chief sailor Bryan Mettraux, will begin training during the winter period to prepare a 100% Swiss crew.
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