Xero becomes FIFA Women’s Football Partner

Xero appointed as FIFA Women’s Football Partner under a new commercial partnership structure

This multi-year partnership, which takes effect today, covers the FIFA Women’s World Cup 2023™ as well as the 2024 and 2026 editions of the FIFA U-20 Women’s World Cup and the U FIFA Women’s World Cup. -17 FIFA™.

Xero intends to launch several initiatives aimed at highlighting women’s football and women in SMEs

Zeroa global management platform for small and medium-sized businesses, is today a partner of FIFA for women’s football as part of FIFA’s new commercial partnership structure, which will come into effect in 2023. This global partnership focuses on the FIFA Women’s World Cup Australia and New Zealand 2023™ as well as The 2024 and 2026 editions of the FIFA U-20 Women’s World Cup and the FIFA U-17 Women’s World Cup.

Xero intends to build on this collaboration to advance women’s football and contribute, everywhere in the world, to the empowerment of women in small and medium businesses and in society at large. Also in the framework of this collaboration, Xero will support two FIFA Women’s Football Development Programmes: capacity building for female administrators and training grants for female coaches.

Sarai Barman, Director of FIFA Women’s Football, said: “We are pleased to officially welcome Xero as the FIFA Women’s Football Partner globally under our new partnership structure. Commercial, which allows us to improve support for women’s football.”

“It is certainly a historic day for women’s football, but I am also very proud to be a New Zealander because Xero was created in New Zealand. This partnership will not only fuel the current boom in women’s football, but will also further our ambition to make football truly global. This agreement looks even more positive for us. Li because it is a company that is firmly involved in women’s empowerment and originates from one of the two host countries for the upcoming World Cup.”

Rachel Powell, Head of Customer Experience at Xero said: “We are delighted to announce this partnership with FIFA and are also proud to become partners in women’s football. This merger of two big names who want to highlight women at all levels of football is part of a strong approach.” The rise of women’s football requires the financial viability of clubs, as they are the only ones capable of attracting, developing and developing talents at all levels. In other words, we are convinced that proper off-pitch management contributes to improving results on the pitch. »

With FIFA, as well as a community of goals and values, we share the same desire to encourage participation and create social connections. This global partnership gives us the opportunity to strengthen our relationships with women’s football as well as with the many small and medium businesses and the communities that support them around the world. »

Founded in New Zealand in 2006, Xero has more than three million customers worldwide. It provides SMEs and their advisors with access to updated financial statements anytime, anywhere and on any platform. Xero has an extensive ecosystem with over a thousand third-party applications and over 300 interconnections with banks and other financial partners.

The Xero Partner category includes small business management software, accounting software, and business and accounting software application stores.

The first competition under this partnership will be the FIFA Women’s World Cup 2023™, where the expanded format will see 32 teams compete in nine cities in Australia and New Zealand.

For more information about this event, visit FIFA.com. To learn more about Xero’s commitment to women’s football, visit xero.com/xero-fifa-womens-football.