Kevin Escoffier: “The Holcim-PRB team and I are ready to set sail (…)
It is a meeting between two companies: PRB, a French company specializing in facade cladding, and Holcim, a leading international group in innovative and sustainable building solutions, which has created the opportunity to develop one of the most successful companies in the world of marine racing.
Within 30 years of Care
Care
#Care
PRB has built a file a story
a story
#a story
A milestone for two victories at the Vendee Globe (Michel Degouio in 2000 and Vincent Rio in 2004). With Holcim’s acquisition of PRB this year, the group continues its commitment to sailing, with a new international dimension that is even more sportingly ambitious. Since its first circumnavigation of the world in 1992 (Vende Globe), PRB has always been known, in its activity as well as Care
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#Care
Take risks, innovate and adapt. This time, it is a new turning point that occurs with the reliance on the values of humility, hard work and friendliness that have made the project so successful so far. Kevin Escoffier finds himself at the helm of Holcim-PRB with the desire to perform and carry a message of respectenvironment
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And in the interest of the circular economy in which Holcim and PRB are involved.
Rum Road
Rum Road
#RouteDuRhum
and Ocean Race and Vende Globe
Monday Lorient
Lorient
News from the port of Lorient and its region.
So the Holcim-PRB boat was launched under its new colors, Blue and Green. The sports program presented to Kevin Escoffier and his team is dense to 2024 but especially exciting! distance Rum Road
Rum Road
#RouteDuRhum
Destination Guadeloupe, the highlight of the 2022 season, the captain will set out next January on The Ocean Race, a manned round-the-world voyage with stops.
As a reminder, Kevin won the final edition of this challenging World Tour aboard the Dongfeng Race Team in 2018. The following year, he would pilot the Holcim-PRB solo in November on the Vende Globe. It will therefore enter racing with many miles on the clock for its new generation 60 Minutes, which was first launched in May 2022.
Green growth at the heart of the project: GO CIRCULAR
These races will be an opportunity to convey the powerful message of a campaign aimed at sharing the work of Holcim and PRB in favor of sustainable development. Holcim has long been committed to accelerating green growth with circular, low-carbon solutions. Thus the entire GO CIRCULAR is projected onto Kevin Escoffier’s monolithic structure to symbolize one of the most structural tasks the group has set for itself: to build better with less. Holcim, as a leader in circular construction, recycles more than 50 million tons of material annually through its activities and aims to double that amount to 100 million tons by 2030. The ocean company recently launched the Circular Explorer Manila project to speed up the cleanup process. From the coast of the Philippines. A 100% solar powered catamaran that treats plastic waste in order to protect the marine ecosystem.
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Francois Petrie, CEO of Holcim France:
“The arrival of the PRB to the Holcim family gives us the opportunity to get involved in the world of marine racing. The Holcim-PRB team is ready to cruise around the world with our captain Kevin Escoffier. Together, we will push our boundaries to improve performance in terms of competition but also for the preservation of our planet. With the GO CIRCULAR campaign We will share our commitments to sustainable building.”
Olivier Trosicotte, Managing Director of PRB:
“This year marks the thirtiethe Anniversary of PRB’s commitment to marine racing, marked by two unforgettable victories at the Vende Globe with Michel Desjoyeaux in 2000 and Vincent Riou in 2004. Sailing is part of our company’s DNA, bringing our collaborators, partners and clients together around a pioneering spirit that remarkably carries Kevin Escoffier. and his team today. We are excited to start a new chapter with this conspiracy
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With Holcim, which will allow us to align with our goal of becoming a leader in innovative solutions for sustainable building. Together we will campaign GO CIRCULAR high with the goal of preserving our planet for future generations. »
Kevin Escoffier, Holcim-PRB skipper:
“The Holcim-PRB team and I are ready to set sail! Over the past 30 years, PRB has shaped one of the best stories in ocean racing. Holcim’s arrival in the project is a huge catalyst that will enable us to take our ambitions even further and position ourselves internationally. I grew up with the ocean Since my childhood, so I am particularly sensitive to its protection. It is now urgent to change the approach based on the principles of ‘Reduce, Recycle, Reuse.’ It is an approach that speaks to me as a sailor, but also as a citizen and a father. This is also what I want to share through my races. . »
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